I don't know how this interview managed to slip past me but it's definitely worth a read. He talks about the concept behind Ultimate Victory, his ringtone hustle, vibing with Lloyd for 3 hours (pause), and beefs in hip-hop.


Complex: Who do you think’s pushing the “beef” envelope in rap nowadays?

Chamillionaire: Well, I mean the corporations really just do it because they make money off it. They’re gonna make money off it, they’re gonna keep on doing whatever’s making them money, but it’s not them, it’s the actual artists that are sitting there arguing over nonsense and don't even realize it. People are like, ‘Oh, well we got to do this to sell records.’ Or people kind of make up little beef and arguments because they think it brings more hype. But if you look at it nowadays, they're not really even selling records like that. That doesn’t really help you sell records. It might get you a little more exposure, but it still doesn’t sell the records. The music just got to be that. You can’t really fool the audience. I don't really see too many beefs that are something real serious. If you get to the real source of the problem, it’s really just little childhood stuff. Like I said, people always want to think that it’s the end of the world until somebody dies and then they go back and look at the source at why they was beefing and be like, ‘Man you know what, this was a dumb argument.’ But they realize later after somebody done lost their life.

[Full Interview]

Labels: chamillionaire, Interviews